Monday, February 9, 2009
Music Marketing: Now that is smart!
We have heard about video games, websites, events, free download and so on from artists who experimented with new sales channels and marketing means, but Groove Armada seem to have embraced an interesting approach...
Subscribe to:
Post Comments (Atom)
Posts
2 comments:
Hmm.. That's pretty old news...
There was a presentation about this at Midemnet:
http://midemnetblog.typepad.com/midemnet_blog/2009/01/bacardi-case-study-learning-from-a-pioneer-brand-artist-relationship.html
Indeed... thanks for that Speekless. Still is an interesting approach though...
Post a Comment